The Hundreds New York opened Friday to an anxious crowd of diehards. We were set to open at 11am, but as anyone who was at the THSF opening can also attest to, we didn’t pry the doors open until 1pm. I apologized to a few kids in line, “Sorry we’re opening 2 hours late.” One guy responded, “That’s alright. I’ve been waiting 2 years for this.”
Maybe I’m just biased, but I am convinced we have the best fans, customers, supporters of any brand, streetwear or not. Our clientele is committed, loyal, respectful, and true. One customer flew in from Dallas to say that the one thing that sets our brand apart from everyone else is that our staff, and the people behind The Hundreds, have manners. But you know what? I can turn that compliment right back around to all of you out there. Respect on all sides.
The Hundreds – NYC from Zack McTee on Vimeo.